摘要
客车业竞争已经进入品质加服务的层面。服务创新已经成为企业打造服务品牌的模式之一,而特色服务是客车业服务创新的亮点。
Nowadays, service is one of the decisive factors in the marketing competition of the bus and coach indus try. Innovation of service has got the effective method to establish the fame of a brand, and the specialized service is the innovation spot.
出处
《客车技术与研究》
2007年第1期61-62,共2页
Bus & Coach Technology and Research
关键词
客车业
特色服务
创新点
bus and coach industry
specialized service
innovation spot