摘要
本文结合教学论述案例教学法在广告创意教学运用中的相关问题。
Combining teaching, this article talks about the application of case pedagogy to advertising creative scheme teaching.
出处
《琼州大学学报》
2007年第1期41-42,共2页
Journal of Qiongzhou University
关键词
案例教学法
广告创意教学
运用思路
Teaching Method/Approach for Cases
Teaching of Advertisement Originality
Train of Thought in Application
