社会资本和农民工城市创业——以电视剧《都市外乡人》女主角为个案

Social Capital and Starting Undertakings of Off-farm Workers in Cities——A Case Study on the Heroine of the TV Play Nonnatives in the Metropolis

社会资本是一种无形资本,它是农民工创业的必要资源。本文尝试以社会资本为起点,以《都市外乡人》女主角为个案,考察了农民工创业过程中,社会资本的存在形式和构建,并应用边燕杰的“企业社会资本”的概念,来探讨女主角作为企业经营者,她的社会交往对于企业发展的意义。

Social capital is a kind of intangible capital, which is also an essential resources for off--farm workers to start their undertakings. This article attempts to take the heroine of Nonnatives in the Metropolis as a case study to observe the existing form and construction of social capital in the process of starting undertakings of off--farm workers at the point of social capital, meanwhile, the concept of ＂social capital of enterprise＂ by Bian Yanjie is applied to explore the significance of the social contact of the heroine, as an enterprise operator, to the development of the enterprise.