论东北地区滑雪旅游开发

The Study on Ski Traveling in the Northeast District

随着旅游业的发展,滑雪以其较强的参与性成为越来越多人们所青睐的旅游项目。我国滑雪旅游发展较晚,但速度较快,尤其是东北地区越来越凸显了在滑雪旅游开发上的资源优势。但从总体说来,东北地区的滑雪旅游还处于起步阶段,存在一些不足,应增加游客体验性项目,树立品牌意识,加强宣传促销和旅游纪念品的开发。

Along with tourism＇s development, the ski traveling is becoming a favorable tourism action because of its stronger participation nature. The ski traveling development in our country is late, but the speed is quick, and the Northeast District has revealed more and more resources superiority . Generally speaking, the ski traveling of the Northeast area is just in the beginning , and still has a series of problems. Operater should increase some project with experience nature, set up brand conscionsness, improve propaganda and developing tourism memento.