经典美学的危机与大众美学的崛起

On the Crisis of Classical Aesthetics and the Rise of Popular Aesthetics

在消费主义的意识形态笼罩下,日常生活的意义被放大为文化的中心并被神圣化,而昔日的现代性的神圣价值则被日常化;技术和市场在文化领域的强力介入使当今时代出现了一种明显的文化泛化与审美泛化的趋势。从经典艺术美的陶冶到关注身体感觉和生理欲念的快感美学,从经典艺术的“人”之代言到当代文化的大众体验,从经典艺术的文字想像到大众文化的图像复现,从经典艺术的观念幻象到大众文化的身体喜剧,经典美学迅速进入了自身的当代转型和现实重构,其文化立场和理论视域理应做出全面调整。

It is a big trend of the advanced cultural development that culture becomes the consumer goods. Cultural phenomena, such as popular culture, aesthetics in daily life, are becoming the mainstream of the social culture. It is an urgent for the traditional culture and aesthetics to put forward prompt solution. In the course of the industrialization and commercialization of culture production, the culture shows the trend of perceptual enjoyment. The aim is to create the cultural forms to entertain the mass instead of providing rational introspection of the world, and capture large audience to earn profits. Through a cultural self-examination of the humanities and the history of aesthetics, modern aesthetics will definitely regain its academic vitality.