武汉市城镇居民体育消费现状的调查与分析

People's expenditure in sports in Wuhan

运用问卷调查和文献资料等方法,对武汉市居民体育消费水平、体育消费结构、体育消费影响因素、体育消费发展趋势等进行了分析研究。结果表明:居民对体育的功能和作用有深刻认识,但由于经济因素和传统习惯等影响,保守性消费观念仍占主导地位;体育消费的绝对水平较10年前大幅增长,但相对水平涨幅不大。

Through questionnaire and literature study, a study was conducted into the expenditure in sports, the expenditure structure, the influential factors and the developing trend of the people in Wuhan. It was shown that the people knew well about the functions and the roles of sports. However, due to different economic situation and bodybuilding habit, they were conservative in spending on sports, which was more than that of ten years ago, but the relative level was still low.