摘要
进入90年代以来,摩托车企业经过调整、引进技术、合资合作、国产摩托车生产能力已达到年产700万辆的水平。需求方面,大中城市倾向高档、毫华的50～70mL车型,农村倾向经济实用的90～125mL的功率大、车速高、载重大的车。由于产量的高速增长,产品销售将由畅转平、转滞。1996年市场不容乐现,连续高涨四年的摩托车业将有所回落,其特征表现为以价格竞争为焦点。
Since the beginning of the 1990s, China's motorcycle production capacity has reached 7 million units through enterprise reorganization, technology introduction and joint-venture operation. The market demand in big and medium cities in China tends to focus on the highgrade and luxurious ones with 50 to 70 mL engine displacement , while the users in the countryside target at the economic models with 90 to 125 mL engine displacement. Because the production volume of motorcycles grows very fast,the market situation will change from 'lively' to 'flat' and then to 'sluggish'. Motorcycle market in 1996 will not be optimistic. Motorcycle industry will experience a fall after 4 years'continuously growing, which will reflect on the severe competition in price.
出处
《摩托车技术》
1996年第1期2-5,共4页
Motorcycle Technology
