期刊文献+

收益管理的研究现状及发展趋势 被引量:9

AN OVERVIEW OF RESEARCH PROSPECTS FOR REVENUE MANAGEMENT
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摘要 将收益管理的研究分为基于数量的RM、基于价格的RM和需求预测3个部分,对其内容和进展进行了系统的阐述,并指出各部分有待于深入研究的问题.提出收益管理的6个发展方向——网络收益管理、竞争模型、网络联盟、风险分析和稳健方法、动态拍卖和实物期权的应用. The research and results of revenue management, sorted three aspects namely quantity-based RM, price-based RM and demand forecasting, is systematically reviewed. Problems which need deeply research in every aspect are discussed. Six future research directions are provided. They are network revenue management, competition model, network alliance, risk analysis and robust method, dynamic auction, and the application of real option.
出处 《北京工商大学学报(自然科学版)》 CAS 2007年第2期56-61,共6页 Journal of Beijing Technology and Business University:Natural Science Edition
关键词 收益管理 存量控制 动态定价 需求预测 revenue management capacity control dynamic pricing demand forecasting
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参考文献18

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二级参考文献29

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二级引证文献16

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