基于破坏性创新的LBS物流跟踪系统价值创新分析

The Value Innovation Analysis of LBS-LTS Based on Disruptive Innovation

在简述破坏性创新原理的基础上,讨论了LBS物流跟踪系统的市场环境、技术特点。通过与GPS技术的对比,分析了LBS物流跟踪系统的低端市场破坏模式。最后,讨论了该系统的价值创新模式及应用。

Based on the introduction of disruptive innovation, LBS-LTS marketing context and technology features are discussed in the paper. Comparing with GPS technology, the mode of Low-end Disruption of LBS-LTS is analyzed. The value innovation model and the model application of LBS-LTS are finally illustrated.