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加强企业信用管理 着力构建诚信社会

Strengthening the Enterprise Reputation Management Strength to Construct the Good Faith Society
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摘要 做好企业信用管理,可增加有效销售,扩大市场份额,提高企业盈利水平。我国信用管理的现状是:信用管理制度及组织不健全、管理方法和技术落后、社会信用水平较低,必须通过加强组织领导、完善专业信用管理制度等措施,全面提高企业管理水平。建设诚信社会,不仅要加强企业信用,还要打造诚信政府,建立企业资信、个人信用、行业诚信信息网,完善“社会诚信体系”,培养全体公民的诚信品德。 A good business enterprise reputation management can increase valid sale, extend a market quota, and raise business enterprise earnings level. The present condition of our country's reputation management is: Reputation management system and organization aren't sound, management method and technique are laggard, the social reputation level is lower. The business enterprise management should be completely raised to a new level, must by strengthening an organization leadership, perfecting professional reputation management system etc.. To constuct a trustworthiness society, not only need to strengthen the business enterprise reputation, but also need to create a trustworthiness government, build up the personal and business enterprise's reputation, the profession trustworthiness information net. complete "the social trustworthiness system", and develop all the citizens' moral character of the trustworthiness.
作者 谷晓鹏
出处 《长春金融高等专科学校学报》 2007年第1期29-31,15,共4页 Journal of Changchun Finance College
关键词 企业 信用管理 构建 诚信社会 enterprise reputation management strength good faith society
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