摘要
本文阐述了竞争情报在中小企业中开展的现状,中小企业竞争情报系统的作用,中小企业竞争情报需求的特点,提出了发展中小企业竞争情报的对策。
This paper expatiates on development status of competitive intelligence, and its effect and requirement characteristic of small and medium - sized enterprises. It also puts forward some measures on how to develop competitive intelligence of small and medium - sized enterprise.
出处
《现代情报》
北大核心
2007年第2期195-197,共3页
Journal of Modern Information
关键词
中小企业
竞争情报
现状
需求
特点
对策
small and medium - sized enterprise
competitive intelligence
status
requirement
characteristic
measure
