摘要
伴随着贸易的发展,文化差异对贸易的影响也越发突显。这体现在语言、宗教、社会习惯、政治哲学、社会结构、教育等文化构成的各个层面。必须培养跨文化意识,加强跨文化商务交往能力,进行文化交流与展示,注重文化的融合和变迁,以此推动世界贸易的发展。
With the development of international trade,culture diffevence has more and more influence on the international trade. This exists in language, religion social custom, politic philosophy, social struture, education and others. Payattention to culture consciousness, culture fusion, business association ability across culture to promote the development of world trade.
出处
《西安财经学院学报》
2007年第3期71-73,共3页
Journal of Xi’an University of Finance & Economics
关键词
国际贸易
文化差异
贸易扩展
international trade
culture difterence
trade development