摘要
市场竞争日益激烈,"创新"成为企业生存发展的命脉。面对市场营销严酷挑战,企业家需要充满激情的创造灵感和对市场机会的敏锐反应,和果敢、勇毅、坚忍不拔和弃旧图新的创新精神。创新靠人才,企业拥有创新人才才能发展。创新与人才是天生的一对孪生姊妹。万物都处在不断的变化之中。
Market Competition becomes more and more severe. Innovation becomes the key to the survival and development of enterprises. Sense of innovation and sensitive response to the market chance, and spirit of toughness and innovation are greatly longed for by the enterprisers. Innovation depends on talents, the possessing of talents is the precondition are of necessity for enterprises＇ bloom. of enterprises＇ development. Innovation and talent
出处
《贵州工业大学学报（社会科学版）》
2007年第1期110-111,117,共3页
Journal of Guizhou University of Technology(Social Science Edition)
关键词
创新人才
市场营销
市场策略
innovative talents
marketing
market strategy
