聋哑人旅游市场开发研究

On the Development of Tourism Market for Deaf-mutes

从市场细分原则入手,对聋哑人旅游市场开发的可能性和必要性及其开发现状和对策进行探讨,供有关部门开发聋哑人旅游市场参考。更希望有关部门能真正从社会效益角度出发,不计较经济利益,切实关心聋哑人,做好聋哑人旅游市场开发,为构建和谐中国社会做一份贡献。

Based on the principles of market subdivision, the paper expounds the possibility and necessity of developing the tourist market for deaf-mutes as well as the present situation and counter-measures,as the references for some relevent departments. The paper sticks to the point that the government should truly care about the deaf-mutes and develop the tourist market for them so as to make a contribution to a harmonious China.