摘要
“舍”与“得”,在商界是一组辩证的概念。一个成长型的行业市场中,能够为企业带来利润的机会多如牛毛,准确找到自身优势并坚决向这个方向发展,是企业集中优势力量深入开拓市场的制胜之道,而它同时也需要企业有一种“舍得”的精神和勇气——
Since 1998, Xiamen Unitech's daily business is divided into two parts: direct sale for Unitech and other world-famous products. In 2007, Xiamen Unitech formally readjusted market strategy: concentrate on selling Unitech's products, gradually bid farewell to sale for other products. So, this issue interviews Mr. Johnny Jiang, who introduces how to change formal business mode and what's the real reason for changing strategy, among these experiences are worthy to be drawn as references.