思维 创造 传达——图形创意教学随感

Thinking,Creation and Transmission——An Informal Essay on Graphic Creativity Teaching

图形创意是视觉传达艺术设计创造性思维训练的有效手段。图形设计师的思维是要突破化蝶为蛹的常规,化蛹为无限创意。这就需要彻底粉碎陈旧的思维定势所设置的藩篱,用自己的脑主动地去构建一个新的视觉世界。知识的底蕴,往往是创新的来源。我们的创造力根植于我们已有的知识和文化中。在视觉艺术设计领域,图象是表达思想的载体,由心灵生发的作品,不仅传达创造者的情感、识见、理想,还能继续在人们的心灵中生长。

Graphic creativity is an effective way of creative thinking training in visual transmission art design. The thinking of a graphic designer needs to be full of creativity, which requires that he should smash all the barriers resuiting from his outmoded thinking and that he should actively create a new visual world with his own mind. The accumulated knowledge is usually the source of creativity, and our Creative power is based on our knowledge and culture. In the field of visual art design, graphics are the carrier of thought expression. A piece of work created from the bottom of one＇ s heart not only can convey the creator＇ s emotions, knowledge, experiences and ideals, but also can make it live in people＇ s hearts.