摘要
引入反馈调节设计理念,构建了旅游形象设计体系;运用该体系对雾灵山森林公园的旅游形象进行了多方案设计,拟在广泛征询意见的基础上最终裁定该公园的旅游形象方案。
The technology system of tourism image design that was suitable for various types of tourism destinations was made using feedback notion. And the multiple tourism image systems for Wuling Mountion Forest Park of Hebei Province were designed. One of the systems will be chosen according to public opinions and provide foundations for improving brand awareness and brand reputation of brand image of this park.
出处
《山地学报》
CSCD
北大核心
2006年第B10期338-342,共5页
Mountain Research
基金
本文得到河北省科技厅基金项目(03457232D-1)和河北省教育厅基金项目(Z2004305)的资助.
关键词
雾灵山
旅游形象
设计
反馈
Wuling Mountion
Tourism Image
Design
Feedback