我国城市居民国内旅游需求影响因素分析

An analysis on the impact factors of domestic tourism demand by Chinese urban residents

从生活水平、人口规模、文化水平、交通状况的角度选取具有代表性的指标,构建评价指标体系并利用因子分析方法提取了影响城市居民国内旅游需求的主因子。在此基础上,利用灰色关联分析方法分析了影响主因子与城市居民国内旅游需求的关联程度,确定了影响旅游需求的最主要的因素。

Typical indexes which show impact on domestic tourism demand of urban residents are picked up to construct assessing index system from the points of living standard, population size, education level and transportation condition, and even the primacy factors are extracted by factor analysis method. In the following, the correlative degree between factors and tourism demand is quantitatively measured by gray correlation analysis, as finds out the most important factors impacting on domestic tourism demand.