摘要
本文提出了竞争情报在战略管理不同历史发展阶段中的作用重点:在以财务控制为主的阶段,竞争情报的主要作用是为企业的财务管理提供信息和情报支持;在制定长期战略计划的阶段,竞争情报主要用作环境分析的依据;在灵活反映战略的阶段,竞争情报是制定和实施竞争战略的经常性工作;在管理变革的阶段,竞争情报是构成企业经营资源和核心能力的重要因素。还提出了基于战略管理的竞争情报作用的未来趋势。
The main roles of CI in the different development stage of strategic management are advanced in the paper: in the fiscal control stage, the main role of CI is to support company's fiscal management by information and intelligence, in the stage of long term strategy planning, CI is mainly used as the basis of the environment analysis, in the stage of flexible response strategy, CI is the daily work of drawing up and implementing this strategy, in the stage of the change and innovation of management, CI is regarded as an important component factor of the resources and core competence of company. This thesis also puts forward that the future role trends of CI based on strategic management.
出处
《情报学报》
CSSCI
北大核心
2007年第2期216-221,共6页
Journal of the China Society for Scientific and Technical Information
关键词
战略管理
竞争情报
竞争战略
竞争环境
竞争对手
strategic management, CI, competitive strategy, competitive environment, competitor