旅游信息传递方式对游客行为模式影响的调查分析——以泰山为例

Investigation and analysis of influence of tourism information transfer ways for tourist behavior patterns——A case study of Mountain Tai

本文结合对泰山游客的旅游信息传递方式、游客行为模式的问卷调查,通过对信息传递方式与泰山游客行为模式的关联分析,指出各种信息传递方式应用现状及其对游客行为模式的影响,并提出相应的对策和方法。

Based on the questionnaire investigation and their conjunction analysis for tourism information transfer ways and tourist behavior patterns in Mountain Tai, this paper points out the application actuality of tourism information transfer ways and its influence for tourist behavior patterns and brings forward correspondence countermeasures and methods.