摘要
目前,广告中的女性形象定位有明显的误区,造成了不良的社会影响。社会文化特别是女性主义文化的影响,对大众传媒无疑有着不可忽视的影响。
Orientation of female image in advertisement is obviously misread nowadays, which has had negative influence on society. Influence of social culture, especially feminist culture, can exert influence on mass media.
出处
《济源职业技术学院学报》
2007年第1期34-36,共3页
Journal of Jiyuan Vocational and Technical College
关键词
广告
女性形象
定位
误区
advertisement
female image
misread
