PPT战略及其在旅游扶贫开发中的实践

PPT Strategy and Its Practice in Tourist Poverty Alleviation

近十年来,我国旅游扶贫工作取得了可喜的成就,但各地也出现了不少的问题。近年来,PPT战略作为一种全新的旅游扶贫开发思路开始广泛应用于我国旅游扶贫开发实践中。文章重点分析了PPT战略的内涵,并结合我国旅游扶贫开发实际,分析了实施PPT战略的原则、流程以及实施PPT战略具体的措施。

During the last decade, there have been many problems as well as some certain great achievements in China tourist poverty alleviation. Recently, PPT strategy, as a new way to tourist poverty alleviation, has been widely applied into the practice of China tourist poverty alleviation. This paper has mainly analyzed the connotation of PPT strategy, and analyzed the principles, process and specific measures to carry through PPT strategy with the combination of China tourist poverty alleviation situation.