摘要
30多年来,吉恩·格罗斯曼一直负责为世界一流的企业与产品品牌进行业务、策略与创意研发。他研发过200多个设计项目,其中为吉列、花旗银行、纽约证券交易所、洛克希德一马丁和希尔顿等主要客户重新设计的形象已成为一流的、令人难忘的全球品牌形象。最近,吉恩·格罗斯曼又接手了世界贸易中心纪念基金会的形象项目。
For over 30 years Gene has been responsible for the business development, strategy and creative direction for world-class corporate and product brands. He has developed over 200 programs in which identities of major corporations, such as Gillette, Citibank, New York Stock Exchange, Lockheed Martin and Hilton, have been redefined and transformed into top-of-mind, memorable global brands. Most recently, Gene created the World Trade Center Memorial Foundation identity program.
出处
《包装与设计》
2007年第3期4-17,共14页
Package & Design