企业经营模式理论研究综述与前瞻被引量：11

A Summary and Promise of the Research on Business Model Theory

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摘要企业要适应环境的动态变化趋势,要不断追求竞争优势以实现赢利目标,这些现实需求促进了经营模式理论研究的兴起。国内外关于经营模式的研究主要集中在概念内涵、构成要素、赢利推动和模式创新等方面,学者们从不同角度展开研究,得出了很多有价值的结论。 Enterprise must adjust to the dynamic environment to improve the competitive capability of profit acquirement, which contributes much to the research on business model. There are many useful points of view in this field, including definitions, architectures and innovation etc. We present a summary about business model theory in this article, then identified some questions based on discussion, at last, we give some advices on business model research in the future.

作者鲁东亮李志刚

机构地区南开大学商学院中国海洋大学管理学院

出处《内蒙古大学学报（哲学社会科学版）》 CSSCI 北大核心 2007年第2期94-98,共5页 Journal of Inner Mongolia University(Philosophy and Social Sciences)

基金中国海洋大学社科基金<扎根理论方法在企业研究中的运用之研究>(批准文号:H06YB09)

关键词经营模式模式创新研究综述未来展望 Business Model Model Innovation Summary Points Future Research

分类号 F272 [经济管理—企业管理]

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参考文献15

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