摘要
21世纪是一个高科技网络信息、商品资产时代,也是品牌时代。在这样的大时代下,品牌无疑是一个广阔的发展空间.对于各行各业来说产品和企业品牌化,塑造品牌形象是一个极为有利的契机。
21 centuries is an age of high- tech network information, an age of the merchandise properties, also an age of brand. Brand development will present a huge space of development High flourishing today in the market economy is the competition of the product quantity. For all walks of industries and business, brand development, molding a good profile of brand will be a good opportunity for development.
出处
《贵州工业大学学报(社会科学版)》
2007年第2期71-73,共3页
Journal of Guizhou University of Technology(Social Science Edition)
关键词
品牌
品牌形象
特色小吃
brand, brand image
special - featured light repast