大学文化与新升本科院校的发展

University Culture and Development of New Universities and Colleges

新升本科院校的大学文化品牌是在构建、强化学院的灵魂,关系到学院的声誉以及能否健康、持续发展,从升格开始就必须高度重视,精心抓好,本文对大学的文化和建设进行了分析论述,旨在为新升本科院校的建设发展提供一些思考和建议。

Brand is the soul in building and strengthening university for a new university, the cultural brand has concern for an university＇s reputation and its development, so we must pay attention to the brand from the beginning. In this article, we analysed the university＇s culture and construction in order to give some suggestions in the development of a new university.