草原旅游景区发展中面临的主要危机及其管理对策

The Crises and the Managing Countermeasures in the Development of Grassland Tourism Regions

旅游业具有敏感性特点。作为区域旅游业中重要的组成部分,旅游景区的发展极易受到内外部危机事件的冲击和影响,从而遭受巨大的经济损失,甚至危及生存。目前,内蒙古草原旅游景区开发经营过程中也面临诸多危机。因此,研究如何降低、乃至消除危机对草原旅游景区发展的影响,或者变危机为机遇,对于促进草原旅游景区持续、健康发展尤为重要。本文针对草原旅游景区发展中面临的主要危机,分析了危机对草原旅游景区发展的影响机制,并提出防范危机的管理对策。

Tourism regions is one of the important components in tourism and travel industry and the main attraction in grassland tourism regions is grassland tourism resources, natural grassland ecology and the experience tourism products of ethnic customs. Generally, grassland tourism regions stay at the primary stage of development, and therefore, it is easy to be affected by both internal and external events, suffer heavy economic losses, and even endanger its existence. At present, the development of Inner Mongolia grassland tourism regions is faced with many crises and in order to promote the sustainable and healthy development of grassland tourism regions, it is necessary to clarify the main crises in the development of grassland tourism regions, to analyze the crisis influence mechanism and study the managing countermeasures to avoid crises.