摘要
目前,成都会展业经过多年培植,其会展规模已居中国西部第一,经济效益和社会效益显著。文章从经济因素、城市因素和行业因素三个方面,分析了成都会展业发展的优势劣势;对成都会展业发展提出了切实可行的建议。
Currently, the scale of Chengdu＇ s MICE industry ranks first in western China after decades of develop-ment. It benefits economics and the society significantly. Therefore this paper analyses the advantages and disadvantages of Chengdu MICE industry＇s development from economic, urban and industrial aspects. This paper also puts forward fea-sible advice on the development of Chengdu＇s MICE industry.
出处
《电子科技大学学报（社科版）》
2007年第3期5-8,共4页
Journal of University of Electronic Science and Technology of China(Social Sciences Edition)
基金
成都市经济普查重点研究课题(21)
关键词
成都
会展业
会展品牌
Chengdu
MICE（Meeting, Incentive, Conference and Exhibition）
MICE brand
