摘要
目前,我国零售业正处于一场深刻变革之中,我国零售企业面临着严峻的竞争。本文选取了在国内外上市的十二家零售企业,应用DEA(Data Envelopment Analysis,数据包络分析)方法,对各企业的经营效率进行分析,并根据分析结果提出针对性的改进措施。
Now, the retail industry of our country is experiencing a radical innovation and the retail companies are confronted with intense competition. This paper used DEA model to analyze the data which was collected from annual finance statements of twelve public listed retail companies, made some advice for the companies to improve their operation efficiency.
出处
《上海管理科学》
2007年第3期17-19,共3页
Shanghai Management Science
关键词
零售企业
经营效率
DEA
Retail enterprises
DEA
Business efficiency