跨国公司战略演变与跨国公司理论发展关系研究

On the Relation of TNCs’ Strategy Evolving and TNC Theory Developing

跨国公司战略实现了向复合一体化、外源归核化和合作竞争的战略演变;跨国公司理论经历了垄断利润导向跨国公司理论、比较优势导向跨国公司理论、差异化导向跨国公司理论和学习积累导向跨国公司理论的发展;跨国公司理论发展是跨国公司战略演变的理论总结。跨国公司战略演变将更注重于合作机制的完善,跨国公司理论将更注重于对区位优势的分析。

TNCs evolved to complex integration during 1960s-1970s, to outsourcing-focusing during 1980s-1990s, to cooperative competition since 1990s; TNCs saw monopoly profit oriented theory, comparative advantage oriented theory,differentiation oriented theory and learning- accumulating oriented theory; TNC theory develops on the basis of TNCs＇ strategy evolving. TNCs＇ strategy evolving will pay attention to the corporation mechanics, and TNC theory developing Will attach importance to the location advantage.