我国中小企业开展网络营销的策略

随着网络成为人们生活中的一部分,网络营销成为了企业营销的重要手段,对于我国中小企业来说,开展网络营销既有很强的现实意义同时又存在很多问题。本文针对其面临的问题,提出了我国中小企业开展网络营销的策略,以帮助企业更好地开展网络营销,提升竞争力。

As the network became part of our life, the network marketing becomes marketing important tool business marketing. For the small - sized enterprises in China, it is of practical significance to develop network marketing and there are a lot of problems as well. Based on practical problems, this paper puts forward the marketing strategies for Chinese small - sized enterprises so as to help them develop network marketing and enhance their competitiveness.