摘要
从娃哈哈、达能、宗庆后等热门话语可以窥见中国市场不寻常的热闹。陈向阳说，这场沸腾之下。
Wahaha,DANONE,Zong Qinghou,these are some hot words denoting the unusual activeness in Chinese market.With clients brainstorming deployment strategies and media racing for first-hand news, the battle between the perceptual,the individualistic heroism of Wahaha and the rational,the step-by- step fortification of DANONE has become a topic of household gossip.Chen Xiangyang says,Chinese public relation industry too,attracts more attention in the heated situation.
出处
《法人》
2007年第8期44-45,96,共2页
Faren Magazine
