摘要
根据西安咨询业发展的现状,分析了西安咨询业发展的内部优势、劣势以及外部机会、威胁;运用SWOT综合战略分析法,进行西安信息咨询业发展战略选择的分析。确定采用SO战略,并提出了具体对策。
Based on the present state of consulting industry development in Xi'an, the analysis is given to the internal advantages, disadvantages, external chances and the threats of the consulting industry development. Meanwhile, by the application of SWOT overall strategy analysis methods, strategy choice is made about the development of Xi' an information consulting industry. Finally, the adoption of SO strategy is decided, companied by the suggestion of specific countermeasures.
出处
《西安石油大学学报(社会科学版)》
2007年第3期50-53,63,共5页
Journal of Xi’an Shiyou University:Social Science Edition
关键词
西安
咨询业
SWOT
Xi'an
consulting industry
SWOT