对景区门票价格上升有益论的质疑——兼论景区容量超载、资金短缺的解决对策

Queries on the Beneficial Theory of the Elevation of Price of Admission Tickets in Scenic Spots——An Analysis of the Countermeasures of Overload of Tourism Capacity,Shortage of Capital

随着旅游需求与旅游供给之间矛盾的日益加剧,我国的景区揭起了一股门票涨价之风,提价有益论也在学术界大为盛行。本文对提价有益论提出了质疑,并从经济学理论、旅游业的联动性和竞争性、旅游的终极目标等角度剖析了门票上升的不可行性。笔者认为,解决目前我国旅游供需矛盾、资金短缺的关键并不在于一味地提高门票的价格,而应从旅游流量的分流和资金来源的多元化等方面来寻求最佳的应对之策。

Along with the antinomy becoming increasingly worse between tourism demand and tourism supply, many scenic spots have been elevating the price of admission tickets and the beneficial theory of the elevation of price of admission tickets is also widely accepted in the academic field. This paper queries on the beneficial theory of the elevation of price of admission tickets and analyses the impossibility of lifts of price of admission tickets with economic theories ,the relationship of tourism ,the rivalrousness of tourism and the ultimate target of tourism respectively. In order to solve the antinomy of between demand and supply and the shortage of funds,the paper discusses the following countermeasures, the distributary of tourist flows and multi-unit sources of tour funds.