发展我国保险经纪行业的战略研究

The strategic research of developing our insurance broker

保险经纪公司是保险市场上沟通保险人和被保险人的重要桥梁,保险经纪行业的发展直接影响着保险行业的发展,所以促进我国保险经纪行业的发展,有助于推动我国保险市场的发展。文章就此对我国保险经纪行业进行PEST分析,根据其发展现状及其存在问题,提出了一些促进我国保险经纪行业发展的建议。

The company of insurance broker is important bridge which insurer and insurant communicate in the insurance market. The development of insurance is related with the development of insurance broker. So developing the industry of insurance broker make for promoting our development of insurance market. This article analyzes our the industry of insurance broker in our development of insurance broker accordingly to our PEST way and offers some suggestion which promote country＇s actuality and problems.