竞争消失战略

Terminating the Competition

对于一个上市公司来说,仅仅拥有细分市场是远远不够的,你需要源源不断的增长率、利润率来支撑未来的发展。盖·拉里贝特用了20年时间,从街头的杂耍艺人发展成为年收入9亿美元的全球文化公司总裁。"现在是一个成本和目标兼重的世界,对我们来说成本和生意都很重要。"他说。从商业和创意中获得平衡,并竭力遏制住快速增长带来的高成本,让拉里贝特的太阳马戏团在全球市场获取了巨大的票房利润。

For a listed company,Just having shares of a niche market is far from enough.It needs continuous rising rate and profit margin to support its future development.It took Guy Laliberté 20 years from an acrobat on the street to the president of Cirque du Soleil with US$ 90 million annual income,'cost is as same important as goal in current world',he said. Finding a balance between business and innovation,and keeping the high cost due to the rapid growing within limits as best as they can,is Guy Laliberté's secret to get a huge return from the global market.