浅析博客营销——基于SWOT理论

Analysis of Blog Marketing——Based on SWTO Analysis Law

博客营销自产生以来,以零成本、零技术、零编辑和零形式等巨大优势,迅速成为网络营销队伍中不可或缺的力量。文章以SWOT为理论工具,从四个角度对博客营销进行解析,探索它取得成功的原因。

With no cost, no technology, no edition, no form and so on,bolg marketing has been an important part of intemet marketing rapidly.This paper has analyzed bolg marketing from four angles and explored the reason of its succession with SWTO analysis law.