联动开发海峡西岸海外旅游市场战略探讨

Discussion on the Strategies of Co-exploring the Overseas Tourist Market on the West Side of the Straits

加快海峡西岸旅游区的发展对"海峡旅游区"建设有着极为重要的作用。通过福建与长江三角洲旅游经济区的上海、江苏、浙江等省市的对比,对海峡西岸旅游区的海外旅游市场现状和成因进行了分析,提出了在新的历史条件下,通过区域合作联动开发,拓展海峡西岸区海外旅游市场的战略构想,并对此提出了相应的对策。

Quickening the development of the tourist zone on the west side of the Straits plays a significant role in the building of the Tourist Zone of the Straits. In comparison with Shanghai, Jiangsu Province and Zhejiang Province situated in the tourist zone of the Yangtze River Delta, this paper analyses the present situation and the origin of the overseas tourist market in the tourist zone on the west side of the Straits, gives a strategic idea for developing the overseas tourist market on the west side of the Straits through regional co-exploration under the new circumstances, and puts forward some corresponding measures.