成都民俗文化旅游资源的现状、价值评价与开发建议

Evaluation and Exploitation of Folklore Culture Resources in Chengdu

民俗文化旅游资源就是能对旅游者产生吸引力,并且能够被有效开发利用,产生经济社会效益的各类民俗现象总和。以此定义,成都民俗文化旅游资源丰富多样,独特性、稀缺性等都较强,对旅游者有较大吸引力的民俗文化旅游资源可分为:餐饮文化、休闲文化、节庆民俗、地方特色产品、民俗文化集中展示区等五个方面。本文首先对成都民俗文化旅游资源在这五个方面的现状进行评析,然后进一步评价其旅游价值,最后就此类资源的合理开发利用提出了有效建议。

Folklore culture contains diverse folk-customs and brings economic benefit as the tourist attractions. Chengdu enjoys rich and rare folklore culture resources： catering and typical refection, leisure modes, festival celebration, special local products and convergent folklore culture exhibition. This article first analyzes the abundant folk culture resources in Chengdu from the above-menhoned five aspects ; then, it evaluates the merits of its tourism ; and finally, it puts forward some practical suggestions for development,