摘要
体育产业资本市场拓展是进行体育产品生产、经营与服务的商业化、市场化、产业化进程中必然遇到的问题。体育产业向资本市场拓展首先要解决对体育产业、资本市场以及二者关系的认识问题,树立先进的体育产业观念对形成体育产业资本市场、推动体育产业发展有着重要的意义。
The athletics industry capital market expanding is an inevitalbe problem during the course of commercialization, marketlization and industrialization of produce, management and service of sports product. Firstly we must know the sports industry, capital market and the relationship between them when the sports industry expands to the capital market. The building of advanced sports industry concepts plays an important role to form the sports industry capital market and push the sports industry development.
出处
《山东体育学院学报》
北大核心
2007年第4期35-37,共3页
Journal of Shandong Sport University
关键词
体育产业
资本市场
市场拓展
观念
sports industry
capital market
expanding
concept