摘要
基于信息技术和互联网发展起来的具有交互性、工具性和体验性为特点的服务2.0,可实现大规模、可复制的个性化服务,它是现代服务业的一场变革,也将引领中国服务业未来发展的方向。
Based on both information technology and the Internet and charaterised by its interactivity, instumen tality and experientiality, service 2. 0 is able to mass produce and reproduce customized service. It is meant to arouse change in modern service industry and steer the future development of the service industry in China.
出处
《上海管理科学》
2007年第4期1-3,共3页
Shanghai Management Science