电子商务时代的企业国际供应链管理模式研究

Study on International Supply Chain Management Mode in E-business Era

从关系价值与供应链各环节价值出发,在运用客户关系管理的理论对供应链关系进行细分的基础上,设计出电子商务时代的企业国际供应链管理模式,以期实现企业的SCM与CRM两大系统的有效对接。

Based on relationship value and supply chain link value, the paper uses the CRM theory to classify the supply chain relationship and designs an international supply chain management model in E-business era.