从“义博会”看义乌会展业的发展特点及其经济效应

Characteristics and Economic Effect of Yiwu Exhibition Industry Based on Yiwu Fair

义博会带动的一系列专业展会在义乌政府合理角色的推动下，表现出办展的灵活和前瞻。会展业发展迅速，显示出了较高的外向度，从内需和外贸等会展产业链上加速了义乌经济商圈的形成。义乌可从品牌、品种等方面进一步改善当前的会展格局，更好地促进区域经济发展。

Under the appropriate guidance of the Yiwu government, the series of specialized exhibitions boosted by China Yiwu international commodities Fair demonstrate its flexibility and far - sightedness. The rapidly developing exhibition industry, which shows a higher degree of export orientation, helps speed up the forming of Yiwu economic commercial circle from the industrial chains of domestic and foreign trade. To improve the current structure of exhibition, and thus to better promote the regional economic development, Yiwu ＇s exhibition industry should work more on brand and variety.