摘要
博客诞生于上世纪九十年代末,从起初的个人日记作用已经发展为新闻传播的载体,由于博客自身所具有的突发性、参与性、开放性等特点,在新闻传播中,传统媒体正日益受到挑战。但又由于博客公信力、导向力不足的缺陷,博客不可能取代传统媒体和新闻组织。它所能做的,是给传统媒体提供有价值的补充,并且促使其进行积极的变革。
Since the 1990s when blog was born, the blog has been developed into news transmission carriers from individual diary. Because of the characteristics of blog such as proruption, participation, openness and so on, in news transmission, traditional media are facing challenge. However, because of the defects of blog such as low public belief and instruction, the blog can not replace traditional media and news organizations. What the blog can do is to make valuable complement to traditional media and to promote traditional media to make reform.
出处
《重庆工商大学学报(社会科学版)》
2007年第4期124-125,共2页
Journal of Chongqing Technology and Business University:Social Science Edition
关键词
博客
传统媒体
关系探究
blog
traditional media
relation exploration