摘要
采用问卷和实地调查等方法,对三峡库区腹地部分区、县商用健身俱乐部的基本情况和经营现状进行了调研,据此提出针对经济欠发达地区商用健身市场发展与整改的措施,以期推动这些地区大众健身水平的整体提高,促进其建立与"构建和谐社会"相匹配的社区服务体系.
With the method of questionnaire and on-the-spot investigation,it puts forward the marketing strategies and countermeasures to the commercial health clubs in undeveloped areas of Three Gorges,in the expectation to improve the public health levels and to accelerate the community service system based on the construction of harmonious society.
出处
《肇庆学院学报》
2007年第5期85-88,共4页
Journal of Zhaoqing University
关键词
库区腹地
中小城市
商业价值
健身俱乐部
storehouse district center
middle-small city
commercial value
health club
