藏药的国际化战略探析

Study on the Internationalization Strategy of Tibet Medicine

从藏药的基本特色入手,详细分析了影响藏药国际化发展的内部和外部因素,探讨藏药国际化战略的基本目标和措施,特别强调了可持续发展和文化传播的战略。

With the characteristic of Tibetan minority, Tibet medicine is Chinese traditional medicine which is throwing itself into the international competition. The article firstly introduces what Tibet medicine is, secondly analyses the inner and outer factors which effect the development of Tibet medicine, at last finds out the basic strategic aims and ways of Tibet medicine＇s international development such as continuable development and culture spreading.