对滑雪文化产业的探析

Analysis on Skiing-culture Industry

滑雪运动不再是单一的体育锻炼,它成了滑雪文化形态的主体和文化关注的对象。滑雪文化面向市场,走产业道路是当前时代的要求,也是滑雪文化可持续发展的前进方向。滑雪文化产业在文化产业大发展的背景之下,根据自身特点,走特色的发展之路,使之成为我国新的经济增长点。

Skiing sport has become the main body of culture sense and the objective of culture auention and is not only the sole sport training. Skiing culture confronts market and goes the way of industry which is not only the demand of times dvelopment but also the advanced direction of eontinuable developmet. Skiingculture industry should be under the baekgrownd of the development of culture industry, be according to own charieteristic to go the way of feature development and become the mew rising point of our country.