论新闻语态的“宜俗宜真”

News Language Attitudes towards "Either Popularity & Authenticity"

新闻究竟该用何种语态去表现,是新闻能否引起听众和观众的一个重要因素。通过剖析新闻语态的"俗"与"真",认为新闻语态应做到"宜俗宜真",才是电视新闻工作者贴近观众的要素之一。

This paper argues that the attitudes towards news languages should be either popular or authentic, so as to attract the audience.