作为地方文脉的古典诗词的旅游规划模式——以江苏省吴江市江南水乡古诗词文化旅游产品规划为例

Models of Regional Tourism Planning Based on Classical Chinese Poems:Taking Wujiang's Practice as an Example

作为地方文脉的中国古典诗词可以为地方旅游业利用。学界目前虽然对中国古典诗词的整理已比较关注,但是对于古诗词在旅游业中如何发挥作用的研究还不多。本文以位于江南水乡六镇中心的江苏省吴江市为例,探讨中国古代诗词文化与旅游规划的关系,并提出了若干相关旅游发展模式。

As the symbol of regional history and culture, classical Chinese poems can be applied to the development of local tourism. Hitherto due attention has been paid to the collection and collation of classical poems, but little has been done as on how these poems can be useful to tourism promotion. This paper, taking Wujiang city in Jiangsu province as an example, explores the relations between classical Chinese poetry and tourism planning, and proposes several relevant models for the development of tourism.