我国零售业市场集中度偏低的原因分析

市场集中度在一定程度上能够反映零售业的竞争态势,如过低的零售业市场集中度反映出缺乏具有强大市场竞争力的零售企业。本文在分析我国零售业市场集中度现状的基础上,探讨了我国零售业集中度偏低的原因,并提出提高我国零售业市场集中度的对策。

In a certain extent, concentration ratio can reflect the competition in retail industry. The low concentration ratio reflects a lack of strong market competitiveness of the retail enterprises. Based on the analysis of the status of the concentration ratio in Chinese retail industry, this paper explores the reasons of the low concentration ratio, then proposes the measures of increasing the concentration ratio of retail industry.